Well isn’t this a vile, repugnant and sorry state of affairs? Don’t get me wrong, I love schadenfreude and thoroughly enjoy stupid people exploiting themselves for my amusement, but I draw the line at greedy, money grabbing, fly by night assholes doing the same. Over the last couple of nights on television I have seen an advert for http://www.buddy-uk.com , a phone service where for £2.50 a time you can text the name and town of someone to 64433 to find out, “the latest gossip on them.” What is most tragic about this, is that there will be gullible, young and more importantly non bill payers, out there using this service. What can this service possibly answer that you couldn’t find out by texting the person directly yourself? Only that’s not the intended spirit is it? In fact it’s rather more a clandestine, electronic spying service designed for you to monitor, keep tabs on and find out stuff about the people you don’t actually know or like. If you want to do that why not just befriend them on Facebook?! It’s a similarly ridiculous service to one available a few years ago, whereby you could text your full name and the full name of your partner to find out whether the relationship will last?!!! Yeah, longevity calculated using just the alphabet, go figure! Would never have happened in my day. Not just because there were no such things as mobiles but because my Dad would have an itemized bill, only let me use the phone after 6pm and keep pointing at his watch every 5 minutes.
I’m not really sure the service stands up to any kind of ethical principles. Surely all it does is collate information already in the public domain such as electronic footprints left behind from social media; but what other sources of material might it examine? What happens if there are 500 Michael Smiths living in your town? I’m sure any response one might get would be just as vague as horoscopes or, “What does your child’s name mean?” Type in a dozen child names and you’ll see the same word for word answer given for at least 6. Who gives a fuck what Disney Princess or Primary Colour you would be just by taking this ridiculous algorithm? A computer based test can not predict when or how I’ll die. If you’re that bored there are various forms of free activities already available to you to pass the time such as ‘eye spy’.